Archive for category Business
Website Faux Pas
Many organizations create websites with the goal of generating high volumes of traffic and converting this traffic into profitable leads. Nowadays, website visionaries concentrate on the “online customer experience” and spend big dollars ensuring that interface design and usability are topnotch and stand out from the crowd.
I have been perusing [...]
Measuring Your Website
Posted by Chris Lowe in Business, Design on April 23rd, 2010
It is a commonly accepted truth that having a web presence is a requirement for a successful business. This could be debated, though that is not the purpose of this article. It is easy to get caught up in what others are doing, be it individual competitors or the industry as a whole; however, if [...]
A Gentleman’s Guide to Online Communications
Posted by Chris Lowe in Business on March 29th, 2010
I’ve been chipping away at a funny book, The Art of Manliness. The book is more about the classical skills and manners of men and how to include those in a modern life; however, one section Modern Technology and the New Rules of Etiquette struck a chord with me and seemed relevant to our business [...]
gTrax app launching in the Google App Marketplace!
Posted by Chris Lowe in Business, Development on March 9th, 2010
gTrax is a Software as a Service Time Tracking System developed for Google Apps. Launching today in the Google Apps Marketplace, gTrax provides simple and easy to use Time Tracking with light Project and Resource management. Also included with gTrax is Reporting, where managers can generate reports to view how much time has been logged [...]
Celebrating Events, One Way to Keep Your Site Current
Posted by Chris Lowe in Business, Design on February 23rd, 2010
One of the mantras in the web industry is “content is king.” Though it is true that keeping your content current is important, not only for your appearance in search results but also as a service to your users, it is not the end all and be all to create a successful web site. I [...]
